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Using Clickbank & Google Adwords to Make Great Profits

The Biggest Affiliate Scheme of Them All… Clickbank. And why any serious affiliate should consider attending the February 2009  workshop

Every affiliate has probably heard of Clickbank since it is the most heavily promoted affiliate programme out there. It is also the affiliate system that has probably made fortunes for really good affiliates (Super Affiliates). Many of the Get Rich Quick Schemes are based upon the Clickbank model.

Consider the following…

  • At the last count there were 18,990 products on offer to affiliates through Clickbank (see table 1).
  • 80%+ of these products in the Clickbank data base carry commissions of more than 50% up to a maximum of 75% (see table 2).
  • These two factors are why so many affiliates participate in Clickbank.
  • The high commission rates along with sophisticated techniques not known to the vast majority of affiliates worldwide make it possible to use Google Adwords to generate profitable traffic.

    In the table below I’ve summarised the number of products in each of the 77 Clickbank sub-categories. You can see there are product groupings to satisfy any affiliate who wants to get involved with Clickbank.

     

    Table 1… Subcategory

    Products in Subcategory

    % of Total
    Addiction

    45

    0.24%

    Alternative

    350

    1.84%

    Astrology

    34

    0.18%

    Autos

    85

    0.45%

    Banners

    20

    0.11%

    Beauty

    109

    0.57%

    Browsers

    81

    0.43%

    Casino

    115

    0.61%

    Charity

    10

    0.05%

    Classified

    17

    0.09%

    Consulting

    59

    0.31%

    Cooking & Recipes

    120

    0.63%

    Crafts

    127

    0.67%

    Debt

    65

    0.34%

    Diet

    232

    1.22%

    Domains

    32

    0.17%

    Education

    516

    2.72%

    Email Services

    22

    0.12%

    Entrepreneur

    523

    2.75%

    Extreme

    26

    0.14%

    Ezines

    22

    0.12%

    Family Tree

    28

    0.15%

    Finance

    210

    1.11%

    Fine Arts

    71

    0.37%

    Fitness

    297

    1.56%

    Games

    206

    1.08%

    Garden

    71

    0.37%

    Golf

    82

    0.43%

    Graphics

    58

    0.31%

    Hobbies

    408

    2.15%

    Home Business

    655

    3.45%

    Home Improvement

    107

    0.56%

    Horseracing

    108

    0.57%

    How To's

    399

    2.10%

    Humor

    13

    0.07%

    Industrial

    33

    0.17%

    Investigation

    71

    0.37%

    Investment

    283

    1.49%

    Jobs

    195

    1.03%

    Kids

    159

    0.84%

    Language

    64

    0.34%

    Law Enforcement

    28

    0.15%

    Love & Romance

    300

    1.58%

    Magic

    34

    0.18%

    Management

    219

    1.15%

    Marriage

    228

    1.20%

    Medicine

    85

    0.45%

    Mental Health

    295

    1.55%

    Music

    263

    1.38%

    Network Administration

    98

    0.52%

    New Products

    6941

    36.55%

    Novels & eBooks

    171

    0.90%

    Nutrition

    150

    0.79%

    Outdoor

    103

    0.54%

    Parenting

    150

    0.79%

    Pets

    208

    1.10%

    Philosophy & Religion

    124

    0.65%

    Politics & Government

    18

    0.09%

    Programming

    136

    0.72%

    Promotion

    631

    3.32%

    Psychics

    42

    0.22%

    Publishing

    181

    0.95%

    Real Estate

    154

    0.81%

    Remedies

    306

    1.61%

    Reports

    83

    0.44%

    Resources

    163

    0.86%

    Resume

    55

    0.29%

    Science

    37

    0.19%

    Screensavers

    11

    0.06%

    Self Employment

    322

    1.70%

    Shopping

    77

    0.41%

    Site Design

    140

    0.74%

    Spiritual Health

    238

    1.25%

    Sports-picks

    77

    0.41%

    Students & School

    143

    0.75%

    Submitters

    32

    0.17%

    Tarot

    9

    0.05%

    Team Sports

    64

    0.34%

    Training

    185

    0.97%

    Travel

    92

    0.48%

    Web Design

    108

    0.57%

    Web Hosting

    34

    0.18%

    Womens Health

    127

    0.67%

    Grand Total

    18990

    100.00%

    As you can see from the following table most Clickbank products offer very high sales commissions … far far more than most other affiliate programs.

     

    Table 2…Distribution of Clickbank Commissions
    %commission Products with This Commission Total % of Total

    50

    8148

    42.9%

    75

    3260

    17.2%

    60

    1704

    9.0%

    40

    847

    4.5%

    25

    842

    4.4%

    70

    830

    4.4%

    55

    617

    3.2%

    65

    460

    2.4%

    51

    371

    2.0%

    30

    343

    1.8%

    35

    204

    1.1%

    20

    198

    1.0%

    10

    169

    0.9%

    45

    161

    0.8%

    1

    147

    0.8%

    33

    129

    0.7%

    66

    73

    0.4%

    5

    66

    0.3%

    15

    54

    0.3%

    67

    44

    0.2%

    61

    33

    0.2%

    57

    27

    0.1%

    52

    25

    0.1%

    62

    22

    0.1%

    34

    19

    0.1%

    53

    18

    0.1%

    58

    17

    0.1%

    49

    14

    0.1%

    42

    10

    0.1%

    54

    10

    0.1%

    71

    9

    0.0%

    56

    9

    0.0%

    7

    8

    0.0%

    72

    8

    0.0%

    27

    8

    0.0%

    13

    8

    0.0%

    37

    8

    0.0%

    59

    7

    0.0%

    44

    6

    0.0%

    73

    6

    0.0%

    48

    6

    0.0%

    36

    6

    0.0%

    63

    4

    0.0%

    2

    4

    0.0%

    41

    4

    0.0%

    17

    4

    0.0%

    46

    4

    0.0%

    68

    4

    0.0%

    6

    3

    0.0%

    38

    3

    0.0%

    22

    2

    0.0%

    26

    2

    0.0%

    12

    2

    0.0%

    31

    2

    0.0%

    32

    1

    0.0%

    Grand Total

    18990

    100.0%

    Clickbank is Highly Competitive

    The Clickbank marketplace is highly competitive and using the normal way of generating affiliate traffic and sending the traffic to the merchant’s webpage via an affiliate link on the affiliate’s own website is unlikely to provide any level of decent profit.

    The people who make lots of money from Clickbank do not go the traditional route as exemplified in this diagram below.

    The Secret to Possible Success Using Clickbank

    And this assumes you can find/select a potentially profitable product in the first place from the 18,990 on offer.

    In the diagram below you will see that the "normal" way of generating affiliate sales takes 3 clicks to reach the BUY page. Each of these 3 clicks provides a reason for the visitor to leave the potential buying process. This ultimately means that only a tiny fraction of the original traffic source actually converts to a sale. In turn this means it is not generally possible to buy traffic using Google Adwords and still make a profit. Refer to my previous article entitled "Affiliates… Good News and Bad News"

    Compare this to at least 3 other ways used by those who know better to short circuit the buy process. In one case it is possible to go straight from the PPC click directly to the merchant BUY page. When this is possible (not always the case) this can often be the best way depending upon how well known the product is.

     

     

     

    If the single click method is not possible then there are 2 different ways to get to the BUY pages using only 2 clicks. The first way involves the affiliate creating their own web page content and the second case involves using the merchant’s own sales page with the affiliate’s own link built into this page.

    The former method involves a work around whereby the normal Clickbank affiliate link is substituted by an alternative Clickbank affiliate link that goes straight to the BUY page.

    The second method involves using some special HTML code.

    This second method is the easiest and quickest way by far. When this technique is demonstrated (as I will do at the upcoming workshop) and is combined with the software I will also demonstrate it becomes possible to promote as many Clickbank products as you like from the list of 18,990 within hours… not weeks or months it would normally take.

    In addition to knowing the above there is another keywords related tactic in making the Clickbank/Google Adwords relationship work to the affiliates advantage and I will also disclose this at the workshop.

    When you know that techniques like this are possible it suddenly becomes understandable why some affiliates make lots of money while others make a little or nothing at all.

    For workshop attendees I will provide the full data base of Clickbank products in the format which is immediately ready to use in the way described.

    This data base will also contain information on popularity of each product, commission, average earnings per sale and more.

    Please note… In using advanced techniques like the ones described the techniques should always be judged against any merchants published policies (for example the use of branded terms and logos on websites other than the merchant’s own site) or affiliate network’s conditions since some of the techniques may not be allowed.
    It is important in any affiliate program to make sure that the final outcome of a sale or commission is to the direct benefit of the merchant as well as the affiliate.
    I have come across schemes that are used to defraud merchants. Many of these schemes involve what is called cookie-stuffing. In these cases the affiliate is literally stealing commissions from merchants.
    To the best of my knowledge systems and techniques I show do not in any way disadvantage anyone in the sales chain... in fact through increased sales benefit both the merchant and affiliate.

     

     
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