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NEW May 2011 Critical Adwords Changes: Google made critical changes to PPC search results. These changes make traditional Adwords management techniques & strategies far less effective than in the past. While still critical it is no longer good enough to focus on CTR (click through rate). In fact recent changes will almost guarantee lower CTRs for all advertisers who do not fully embrace these revolutionary changes to the Adwords model. Advertisers who embrace these revolutionery Adwords changes will reap substantial rewards and bury most Adwords competitors |
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28. Tools of the tradeLet me repeat Michel Fortin's words which are totally synonymous with my personal beliefs. He said: So I prefer to teach what I have done to succeed, or what Ive learned from what others have done to succeed, and not just what I think is the way to succeed. Unless you intend to work with a single fairly small website, you will spend inordinate amounts of time doing a very average job and become very bored as a result without the good tools available. To see these please go to http://www.seoza.com they are not listed here because of changes that take place. The END for now |